Did you ever wonder if and how it was possible to convert a native HubSpot form into a calculator? Depending on your business, calculators can be a really valuable piece of content to your buyer personas - particularly in the later stages of the sales cycle/towards the bottom of the marketing funnel. While they're not supported by our forms out of the box they can be created with some coding knowledge. Here is a simple tutorial which walks you through how to build a basic calculator out of a HubSpot form. More importantly, this will allow Princess Leia to make the right decision.
Did you ever target a list of freshly imported contacts with an email which contained a link/CTA to a landing page and wondered why the form didn't automatically fill in any of the known information? Wouldn't it be nice if the form could be pre-populated exactly the same way as for contacts who previously filled out a form? Yes, it would be and it can be done! Here are step by step instructions how you can easily implement this.